- Online Scheduling is an added value to your service for convenience reasons. The guests that have job's that require them to be on a computer. Or maybe it is after hours or a day your salon is closed and there is not a receptionist to schedule with. Perhaps a team member is out and about at a meeting or an errand and they run into a guest that is asking them for their earliest appointment. This basically gives you an online receptionist to schedule with 24-7, saving guests time.
- Complimentary Services. Now don't get me wrong, I do not agree with or recommend the idea of giving your services away. But there are little things you can do here and there which you could do while another guest is processing, or by adding a few minutes onto the beginning of your day, lunch hour or at the end of your day to add on a bang trim or neck trim (only one) complimentary in between their Haircuts. How about a hand massage while their color is processing with lotion or essential oils for an added benefit to their skin condition. A hot towel wrap after finishing their shampoo, while their conditioner is on is another value added service. This will help drive the moisture into their cuticle layer and help stimulate their scalp for healthy new hair growth.
- In Salon Clinics has an appreciation of it's own. It allows guests to receive a knowledge of information to better a technique or product performance they are doing or using at home. It also gives them a chance to bond with another family or friend by having them come along. Now you have spread this value to their loved ones which increases the value you gave them even more. Not to mention the opportunity of picking up new guests for your salon.
Always offer solutions to a challenge they may have on either a product, service, or customer service related. The experience they receive from your solutions will benefit the value they receive from you as well.
~Have fun getting creative!
